Palermo, here is the new “Zagara Kit”: homage to the colors and...
Palermo, here is the new “Zagara Kit”: homage to the colors and…
News: Palermo and PUMA presented the "Zagara Kit", the new shirt for the 2026/27 season. A kit that pays homage to Sicily and, in particular, to the Conca d'Oro, through a reference to the colours, scents and flavors of the citrus groves that have characterized the Palermo area for centuries. The objective is to tell the bond between Palermo and its territory, enhancing its culture, traditions and landscapes also in front of an international audience. The protagonist of the concept is the orange blossom, the citrus flower, symbol of Sicily. The color palette recalls the shades of Sicily: Canvas recalls the stone and architecture of the island, while Almost Apricot, Fresh Yellow and Orange Peach evoke the colors of orange blossom and citrus groves in bloom.
Article from: Palermo, ecco il nuovo “Zagara Kit”: omaggio ai colori e ai profumi della Sicilia
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